Write Your Own Playbook: Stepping Into Your Power in 2025

What happens when you spend your career following someone else’s playbook?

You realize the most powerful move is to write your own. ✨

Writing your own playbook means defining success on your terms, making choices that align with your values, and pursuing a path that feels authentic to you.

For over 30 years, I followed a career path that felt prescribed. I checked the boxes, met expectations, and followed the rules laid out for me. But over time, I realized true fulfillment wasn’t about fitting into a mold—it came from choosing my own direction.

My decision to retire early from government service in 2024 and start my career coaching practice wasn’t just a career shift. It was about something much deeper: prioritizing what truly matters to me and taking control of my future.

As I reflect on this next chapter of my life, what I want more of is:

  • More time with family ❤️

  • Flexibility and balance in how I work  ⚖️

  • New experiences to keep growing 🌍

Some days have felt exciting and full of possibility. Others have been challenging and uncomfortable. But overall, this has been the most rewarding chapter of my life. 🌱

My advice to every woman of colour who’s ever been made to feel she needs to shrink to fit in—or settle for less just to be "realistic": Your potential is non-negotiable. Your voice matters. Your dreams are valid. 💫

I know how easy it is to let fear or self-doubt stop you from stepping into the career you truly deserve. But you don’t have to stay stuck in a story that no longer serves you.

Let 2025 be the year you take the lead role in your career story:

  • Embrace your power. Stop waiting for permission—your growth starts with believing in yourself.

  • Choose your path. What would it look like if you stopped following others’ expectations and started listening to your own?

  • Live unapologetically. You don’t need to explain or justify your ambitions. They’re yours—and they’re valid.

You’ve got this—and you don’t have to do it alone.

If you're ready to explore your strengths, redefine your path, and create a career you love, let’s make it happen together in 2025.

Reach out today and take the first step today by scheduling a free discovery session.

Jennifer Purcell

Career Advancement Coach who empowers women of colour to take control of their careers so they earn more, increase visibility and gain the recognition they deserve

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